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Medium of Communication – Wrong choice as a barrier

A wrong medium or an inappropriate medium chosen for communicating a message will act as a barrier to communication. On a shop floor you cannot use a long written memo of instructions whereas your information on a new product in the market could be only through an effective and attractive advertisement. Complementing one medium of communication with another appropriately can help overcome communication barrier caused by the medium chosen. An oral reminder in person or over the telephone followed up with a written letter can easily produce the desired response or expected reaction.

{ 3 comments… add one }
  • Given May 11, 2010, 9:07 am

    I think you are right about the wrong choice of communication media. For example, two people are interacting, and suddenly one starts to use jargons, this will create a barrier to the receiver of the message because he/she might not know the meaning of those words. The same goes with texting on the phone or sending and email, people always use abriviations, and this alwayslead to mis communication.

  • Ramesh March 2, 2012, 6:09 pm

    are the means and medium of communication same?

  • kamau September 22, 2015, 4:50 pm

    good work
    keep up

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