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List of Theories

Advertising, Public relations, Marketing and Consumer Behavior

Business Communication

Communication / General

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Group Communication

Intercultural Communication

Interpersonal Communication

Mass Communication

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Psychology, Behavioral And Social Science

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Visual Communication

{ 112 comments… add one }
  • nqobizitha September 7, 2018, 2:34 pm

    good stuff. any suggestion on a theory that I can use on The impact of new media on Traditional media.

  • Sally Harrison September 20, 2018, 3:09 pm

    Try Henry Jenkins on Convergence Culture (where old and new media collide)

  • peenua urbanus October 22, 2018, 4:24 pm


  • Shih Sau Leong - October 22, 2018, 8:35 pm

    HI, i would like to ask is Film adaptation theory is a theory ? or any suggestion theory for using on adaptation novel to film research paper

  • Hassan Inuwa Abdulhafiz December 19, 2018, 2:50 pm

    Can kow the appororiat theory to be apllied and use on textual anylsis or or theory of meaning or implicatur?

  • Robyn Dweller February 11, 2019, 12:09 am

    Can you recommend a theory about advertising and brand recall?

  • Laurence Basso March 31, 2019, 10:43 pm

    Hi, Love you’re site. I am currently writing a thesis on social media influence and the promotion of artist. Any ideas on a theory i could base it on?

  • steve April 8, 2019, 4:49 pm

    it was great you have saved my day

  • Wal June 25, 2019, 10:24 am

    Hi! Can you suggest a theory where i could anchor may study about perception on customers and cultural awareness of frontline employees?

  • Lewis laria June 30, 2019, 11:38 pm

    Can I get help on the Kenya’s big four agenda?

  • amal July 23, 2019, 9:10 am

    I am currently writing a thesis on social commentary art and artist. Any ideas on a theory I could base it on or integrate with?

  • Temi Erinle August 28, 2019, 2:38 pm

    Pls any theories i can use for how culture affects communication?

  • Kinfe Akalu August 29, 2019, 2:05 pm

    It’s really great! I don’t have enough words to thank!

  • dawn simumba September 13, 2019, 3:46 am

    any theories I can use on effects of increased retirement age in the labor market

  • Tsauri Usman September 15, 2019, 3:01 am

    What a beautiful stuff! I love it this site is amazing.

  • Nalutaayaleticia@gmail.com September 18, 2019, 11:21 am


  • Apoorva October 5, 2019, 12:09 pm

    Any book which describes all these theories. By the way, this website is amazing.

  • Sainthenry October 8, 2019, 7:52 pm

    Please I need help with this question.. Discuss communication theories as signs and interpretation… Kindly help me with steps on how to attempt the question

  • Kathryn A Johnson October 10, 2019, 7:28 am

    any ideas for theories that help explain dog whistle politics?

  • John jr October 11, 2019, 1:51 pm

    Great work guys, but perhaps can i get theories that have to do with social media in conflict reporting. Thanks.

  • Maria Clarissa G. Zuñiga November 6, 2019, 9:54 am

    Any suggestion on what theory to use when doing a research about school head interpersonal communication skills and teacher job satisfaction. Response greatly appreciated.

  • Krystelle Sweet C. Oco November 21, 2019, 12:10 pm

    Can you suggest a theory anchored in my study about Teachers Work Ethics and Pupils Academic Performance. That would be a great help. God bless!

  • Matiullah November 28, 2019, 10:57 pm

    I would like say thanks to you the information you shared here is very helpful please keep it up.
    Wishing you best wishes.

  • Lisa Harrison December 7, 2019, 12:40 am

    Hi, very helpful information. Can anyone recommend a theory relating to social action social media. Specifically using social media to call to action and why this works? Thank you!

  • Iftikhar Ahmed Janjua December 7, 2019, 9:07 pm

    Perfect work… It helps me a lot to preparation for Exam.. I bookmark and share your link to all my Class mates…….

  • Nasir December 23, 2019, 6:21 pm

    Hello very good and amusing for you get knowledge

  • Oluwadunsin January 10, 2020, 6:14 am

    I am currently writing a thesis on the influence of change in corporate visual identity on customers perception of the brand. Kindly advise on the theories I can use.

  • Moon Hae Sang January 21, 2020, 6:42 pm

    Can someone help me or give me a theory about folk dances are being modernized or somehow change in order for it to harmonize in modern time. Thank you

  • Godwin Patricia February 17, 2020, 6:04 am

    Please, I’m writing on communication theories that is best for effective Agricultural communication. Any idea? Help a sister

  • Danny March 22, 2020, 6:18 pm

    Help me this.
    State three theories and three approaches used to explain the concept of communication.

  • ADELOYE STEPHEN April 1, 2020, 6:03 pm

    please i’m currently working on indigenous language use in advertising campaigns, please recommend i theories for my work.

  • Adam April 25, 2020, 10:50 pm

    thanks to you the information you shared, i am a journalist please send me more thanks again

  • barbara April 30, 2020, 6:08 pm

    hi guys, thanks.
    Any suggestion on a theory that I can use on “How online friendship boosts small business on Instagram”,

  • Aify June 16, 2020, 6:31 pm

    I wonder, why there isn’t SOCIAL EXCHANGE THEORY in Interpersonal communication??

  • joyce September 28, 2020, 8:33 am

    any suggestion theory for health issues emerging from online class to the student
    pls badly need help

  • Kim R Halbwachs October 1, 2020, 2:28 am

    What is an appropriate communication theory for the Apollo 11 crew? Any ideas?

  • RICARDO October 3, 2020, 10:28 am

    Can someone help me choose a theory or suggest of any kind for “the emergence of wet markets during the Covid-19 pandemic”

  • Beck Go October 21, 2020, 11:51 am

    Hi.. I am writing a thesis on industry based English communication. What theory should I use? Thanks.

  • Mamta Gupta November 19, 2020, 5:51 pm

    please add Mass Entertainment Theory

  • Terry November 23, 2020, 1:42 am

    Most posts are asking for their homework to be done for them.

  • Charles December 14, 2020, 6:19 am

    The theories are so many and elaborate. Wish to know which factors were considered for their classifications under the different groups. Good piece of work done there.

    I have an assignment to classify the Mass Communication theories under Testing, Modification, Reformation and Revision.

  • Cj Riker December 24, 2020, 3:20 pm

    Is there a theory that you can recommend that is about online learning and face-to-face communication?

  • Jimoh wasiu February 12, 2021, 7:51 pm

    Please I need a theory that goes with Precision journalism and Ict

  • maria March 20, 2021, 5:10 pm

    Hi everybody! I am writing a thesis for customer retention management and how digitalization changed the marketing communication in B2B. Does anybody have any idea in which model could I based on? Αny model which combine marketing communication and digitalization would be suitable.

  • Joyce April 2, 2021, 1:37 am

    please can someone help me with a theory on multimodal communication? thanks

  • Sharon April 17, 2021, 8:57 pm

    Please can I get something on social network theory

  • Alinafe Chidya May 3, 2021, 7:10 pm

    Very good. Any theory I can use on the sources of information on cervical cancer

  • Sandra Majors October 25, 2021, 5:38 am

    Any suggestions on a theory to communicate with cancer patients? Preferably one that also takes culture (Latin American) into account?

  • Chelsea December 10, 2021, 2:04 pm

    Can you recommended a theory that suits the influence of online community in buying behavior of its members

  • CENWEH March 8, 2022, 7:40 am

    it is treasures for me!! thanks a lot!

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