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Aristotle’s Communication Model

Aristotle, a great philosopher initiative the earliest mass communication model called “Aristotle’s Model of Communication”. He proposed model before 300 B.C who found the importance of audience role in communication chain in his communication model. This model is more focused on public speaking than interpersonal communication.

Aristotle Model of Communication is formed with 5 basic elements

(i) Speaker, (ii) Speech, (iii) Occasion, (iv) Audience and (v) Effect.

Aristotle advises speakers to build speech for different audience on different time (occasion) and for different effects.

Speaker plays an important role in Public speaking. The speaker must prepare his speech and analysis audience needs before he enters into the stage. His words should influence in audience mind and persuade their thoughts towards him.


Alexander gave brave speech to his soldiers in the war field to defeat Persian Empire.

Speaker           –    Alexander

Speech            –    about his invasion

Occasion        –    War field

Audience        –    Soldiers

Effect              –    To defeat Persia

{ 87 comments… add one }
  • ishmael musengezi March 26, 2014, 10:49 pm

    put more information pliz aristotle
    bt its gud work really appriciate it thank yu

  • Md. Sultan Hossain April 2, 2014, 10:03 am

    I understand the model clearly. thx

  • McKINNON TAFADZWA CHINOWE April 12, 2014, 2:19 am

    great work, as it take into consideration effect

  • Brightman Makoni September 2, 2014, 10:32 pm

    I’m subversively impressed by the works of Aristotle though more could have been given on the negative dimension of the model

  • eden Milton November 11, 2014, 5:01 pm

    Thanks for your clear explanation… How about merits and demerits’ of this mode

  • billy bob January 12, 2015, 8:27 pm

    i think this is allwrong and everybody who thinks diferent needs to do more reasearvh cause Aristotle is stupid

  • George Dickson March 25, 2015, 1:21 am

    Aristotle wrote two thousand four hundred years ago but his clear and logical insights are still foundations for communications theory, as they are in theater (another form of communication ) as well.
    Besides writing on communications in the last four thousand years(!)
    there has certainly been a lot of really insightful work done in the last thirty years -in fact, I was amazed when I revisited the field recently, how much insightful and useful theory and investigation HAS taken place in these last thirty years.

  • munashe April 28, 2015, 8:43 am

    thanks a lot , i now understand the theory clearly

  • chileshe mulenga phiri August 20, 2015, 5:50 pm

    how come my communication skills lecturer only mentioned three elements of the Aristotle model of communication i.e speaker-speech-audience?

  • asem dilip singh September 2, 2015, 10:36 pm

    Communication simply sharing idea

  • duke martha October 11, 2015, 3:29 am

    thank u so much i have got more than what i needed ur the best

  • Moses Olego October 15, 2015, 4:18 pm

    I want to know more about this and in hence my brain wise

  • evidence chipadza November 9, 2015, 12:50 pm

    well researched have been assisted a lot thank you

  • alphy June 18, 2016, 2:11 pm


  • Eddielyn Enfermo June 23, 2016, 3:06 pm

    I want to know more about this model communication so that I can enhance my knowledge….

  • kiara abello July 6, 2016, 11:42 am

    I like cuz it has so many information 🙂

  • Hamis shija December 4, 2016, 11:15 pm

    Well understood model

  • Aristotle II February 16, 2017, 6:17 pm

    I understand the models so vividly. he gave a very important and fine explanation on communication. thanks to him.

  • francis April 5, 2017, 8:45 pm

    model is too biased cause its largely one way communication

  • Wilfred Kokas Aupal June 14, 2017, 3:34 pm

    The model is explained in the simplest way that anyone can be in position to understand. I like it.

  • Oyalakun July 11, 2017, 5:46 pm

    its good of know about the ancient way of communication, but put most recent for us to learn better. you’ve done well. thanks

  • eret July 15, 2017, 2:33 pm

    pls add more information

  • Yusuph Amon July 31, 2017, 1:42 pm

    Thanks so much

  • arthur angumya October 31, 2017, 1:59 pm

    some senses surely…tnx

  • HABIL MACHENGO November 30, 2017, 9:39 pm

    there is no consideration of feedback but is a good explanation,,,kudos to him

  • george April 28, 2019, 8:54 pm

    more source

  • John Bull June 27, 2019, 8:14 pm

    Aristotle’s theory was groundbreaking during its time; it put so much power on the speaker and little on the audience. However, later day theories are conscious of the other major elements in the communication process, such as audience effect as well as barriers to communication resulting from siurce, channel or receiver. These important components were scarecely considered in Aristotelian theory. If the theory has any drawbacks, these could be some of them.

  • victor November 25, 2019, 5:29 pm

    thanks so much eish…….that was the only thing that was likely to hinder me from getting my distinction but now i know uuum…..Thanks so much

  • takrimu January 8, 2020, 12:29 am

    thank u

  • Fred August 4, 2020, 10:07 am

    Good exposition

  • ERICK December 5, 2020, 4:58 pm

    Thanks for your explanation

  • Abin Joseph January 28, 2021, 10:51 am

    It’s a awesome explanation and detailed very understandable

  • Rita February 18, 2021, 8:56 am

    You didn’t give the basic explanation
    Arustotle’s communication model is sender based with four elements
    The sender
    The message
    The receiver and
    The Effect
    The main function is to persuade the other party irrespective of the feedback
    It dwells on the sender nit caring how the receiver receives the message.

  • cellestine bosibori October 13, 2021, 4:04 pm

    i understand the model now but what are the limitations of this model

  • Akech Sarah immaculate March 25, 2022, 12:01 pm

    It’s very good and easy to understand,thanks but add more content like ways to improve this model of communication

  • L.P. de Ruijter April 15, 2022, 12:58 pm

    And isn’t it STRANGE that NOBODY ever CHALLENGED Aristotle on his falsifiable assumption. He does not describe or define communicating, but sendership and listenership among human beings. No accountable science uses Classical philosophy as its bottomline… So why do professors in propaganda still do so?

  • Rahul Mothukuri March 26, 2023, 10:47 am

    Thankyou for the explanation

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